XYZ AG / Software house

Assignment 16. 2001

Company

XYZ AG / Software house

Position

Business angel, finance manager

Assignment

Create a business plan, seed financing

Implementation

It was quite ambitious to look for seed capital at a time when venture-capital and private equity companies were investing only in growth financing, due to their bad experience with seed capital. The software was a niche product that only made sense for large businesses. The originator had developed a prototype of the software but had no business plan, no market data, no financial figures, and no access to venture-capital companies. We started by producing a business plan and then sought and found potential investors.